Seems to be a common question for those ordering fashion online. So much so, that it has now become the norm to order an item in several sizes and send back those that don’t fit. That’s according to this article which suggests a lack of standardised sizing amongst retailers means shoppers are ordering a purchase in multiple sizes and sending back goods worth more than half a billion pounds. In fact a survey by online shopping comparison website Kelkoo found that almost two-thirds of the 1,500 adults it surveyed ordered multiple sizes of the same item when shopping online. I must admit to doing the same, if I am unable to find exact measurements on the website but it must be quite a headache for retailers having to process so many returns. Perhaps as the article suggests it is time to use standardised sizing.
