McDonalds have recently introduced new measures in its efforts to appear environmentally friendly. They will now turn all of their used cooking into bio diesel fuel which will be used to power their vans in the UK. They have also started using non-hydrogenated cooking all in its restaurants as well as organic milk. Along with these measures they are redesigning a lot of their outlets. In all the exercise is meant to make the chain appear more ethical. I’m not sure how much difference these measures will make but one thing I have noticed is the amount of discarded McDonalds food wrappings that seems to be around.